by Eleanor Yeo | Dec 6, 2018 | Marketing
Our team at McQueenie Mulholland has been working with social media influencers for some years now, and this area of work regularly forms part of the strategies we develop for our clients. It’s not particularly new to say that customers are more likely to make... by Sue McQueenie | Jan 2, 2018 | Marketing
At McQueenie Mulholland we work with a variety of clients, large and small, from many different industries and sectors. Some clients need to target an audience on their doorstep and others need to reach further afield. How do we use PR to find those potential... by Sue McQueenie | Jul 17, 2017 | Communications
Don’t fall at the first hurdle, keep PR newsworthy by Sue McQueenie When I worked in regional newspapers there were some pretty tough characters running the newsdesks. They would get calls from PR companies about a whole variety of subjects. The conversations would... by Rob Mulholland | Jul 11, 2017 | Marketing
Who do you know? Starting a marketing or PR campaign by Rob Mulholland There are many questions to consider when starting marketing or PR campaigns – what’s our objective, what’s our budget, do we have the time or the right skills to pull off the work? These are all... by Rob Mulholland | Jul 11, 2017 | Marketing
Costs effective marketing isn’t just about acquisition by Rob Mulholland We talk to a lot of businesses about their marketing and I would say easily more than 95% of them are purely focused on acquisition (finding brand new customers) when it comes to their marketing....