by Sue McQueenie | Oct 12, 2017 | Communications
Blogger….or blagger? by Sue McQueenie We recently had a really interesting meeting with a client. We’d arranged for some bloggers, both local to Exeter and from out of the area, to visit their new glamping site as part of the launch publicity. When we said we’d like... by McQueenie Mulholland | Sep 12, 2017 | Marketing
Customer focus is the key to breaking into a new market by McQueenie Mulholland If you want to launch your products into a new market you need outstanding customer focus. Take a lesson from KFC. In 1987 they launched the brand in China, with their famous ‘Finger... by McQueenie Mulholland | Sep 6, 2017 | Marketing
Top 5 reasons to use print marketing as a small, local business by McQueenie Mulholland Successfully promoting your small, local business can involve a lot of time, and money. But what if we told you that there is a marketing media that can be utilised by small, local... by McQueenie Mulholland | Aug 29, 2017 | Communications
The power of clear communication in business by McQueenie Mulholland Clear communication can be the difference between success and failure in business. The ability to deliver the right message, to the right people, at the right time, is what sells products and changes... by McQueenie Mulholland | Jul 26, 2017 | Communications
What does your logo stand for? by McQueenie Mulholland What does your logo stand for? Logos – or marks, or brands – have been used to establish the origin of products for centuries. But they’re more than just a badge. They’re a statement about the quality of your...