by McQueenie Mulholland | Jul 26, 2017 | Communications
What does your logo stand for? by McQueenie Mulholland What does your logo stand for? Logos – or marks, or brands – have been used to establish the origin of products for centuries. But they’re more than just a badge. They’re a statement about the quality of your... by McQueenie Mulholland | Jul 17, 2017 | Communications
Brand building: Where do you start? by McQueenie Mulholland Your brand is a powerful tool. It will help you fulfil your dreams and aspirations. It will take your organisation from where you are now, to where you want to be – if you use it well. So, where do you start?... by Eleanor Yeo | Jul 11, 2017 | Communications
At a recent McQueenie Mulholland away day, we were asked to think about one brand that we’d love to work with – a fantasy client. Answers from our team were really varied, from Ecover to Land Rover and a good mix in-between, but one answer that stood out was from Sue... by Sue McQueenie | Jul 11, 2017 | Communications
8 tips to consider when carrying out a rebrand by Sue McQueenie We’re currently working with one of our charity clients on a rebrand. In this blog we explore some of the challenges organisations can face when rebranding and have come up with eight top tips to help... by Eleanor Yeo | Jul 11, 2017 | Communications
It’s still all about the brand by Eleanor Yeo Whether it’s Marks and Spencer, Tesco or VW – we are surrounded by “brands”. They are an integral part of our daily life as customers, and crucial for helping businesses to grow, develop and maintain customer loyalty. But...