Search Engine Optimisation: Simplified

Search Engine Optimisation: Simplified by McQueenie Mulholland Search Engine Optimisation, or SEO, is the process by which a website is made more visible on search engines, like Google. The process is really important if you want your website to gain prominence online...

The Importance of the Creative Brief

The Importance of the Creative Brief by McQueenie Mulholland The creative brief, sometimes written by clients, sometimes written internally by the agency, is a fundamental element of any marketing communications campaign. The main objective of this important document...