McQueenie Mulholland

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Influencer marketing

Blogger….or blagger?

PR, DigitalSue McQueenieComment

Thinking about using influencers in your marketing strategy? Read our top tips on how to make sure you get the most out of this type of marketing and reach the right people. 

Don’t just see the income potential of customers, see the influencer potential too

StrategyRob MulhollandComment

Over recent years much has been written about influencer marketing. Particularly how it can enable organisations to reach fresh new audiences, which have the potential to convert into paying customers. But do you recognise the influencer potential in your customers?