PR in times of crisis
As we wrote in our last blog, PR means different things to different people but one thing’s for sure, it’s about more than just getting your latest product or service into the local media. Managing your company’s reputation should be a constant priority, and it should...
PR – it’s all about the strategy
Our clients often tell us that, as part of their marketing strategy, they’d like to ‘do’ some PR. This is great and we do often recommend that PR forms part of a company’s overall marketing strategy. We have an experienced in-house PR team who are always itching to...
How to build a social media community for your business
What is a social media community and why is it important? If you have a business, a strong social media community can be a fantastic marketing tool. A social media community is a group of people, including loyal customers and fans who are interested in, or are even...
Guest Blog : How Air Marketing Group handles telemarketing differently
At McQueenie Mulholland we been fortunate to build some great relationships with businesses, particularly in Exeter. One company who we’ve watched grow and flourish over recent years is Air Marketing Group. We know by reputation that Air Marketing Group handles...
PR and Marketing Workshops For The Food and Drink Sector
Through our role a Taste of the West’s official PR and marketing partner we have created a series of one day PR & marketing workshops in Devon, specifically aimed at businesses within the food and drink industry.
The Ethics of Influence
Many influencers do not want their social media feeds to be full of ‘ADs’ so will be aware of the fact that they need to produce some genuine sounding content too.
Looking for a Grant? It’s time to ‘Do Your Homework’!
As we start a new academic year, it’s a good time to reflect on our priorities. As a Trust and Grant funding specialist, people are often surprised that I spend so much time doing research.
WE’RE HIRING: Account Manager
Our nimble, out-going marketing communications agency is looking to recruit a highly able Account Manager for Maternity Cover.
Cutting through the noise with crowdspeaking
Crowdspeaking tools can help you to cut through the noise and deliver your message more effectively. But what exactly is it? And how do you use it successfully?
Being Human
Business is as much about what you know, as who you know. At McQueenie Mulholland we know the value of building and maintaining relationships with our clients, and Being Human is at the heart of everything we do.
How to Develop a Successful Communications Strategy for Small, Local Charities
Having a successful communications strategy is vital for any organisation, especially small, local charities. Read more about our top tips for developing a successful strategy today.
Why should I target my PR?
Do you target your PR? If not, you could be missing the mark. Read more about why targeting your PR is important.
Setting objectives for your charity’s communications and fundraising strategy
Making a distinction between your communication and fundraising strategies as a charity is important to ensure that you get the most out of both. Read more to find out about how to build successful communication and fundraising strategies for your charity.
Top tips to help you stay focussed and plan ahead
Read our top hints and tips on how to stay focussed and plan ahead during the quieter times of the year.
Lazy language – the cardinal sin of copywriting
It has never been easier to communicate with your customers online, but with the proliferation of social media and blogs has come a number of bad copywriting habits. Do you fall into any of these common copywriting traps?
How can small, local charities get more out of Christmas?
Christmas is the season of goodwill and can be a successful time of the year for charity fundraising. But how do small, local charities make the most out of Christmas?
Communications – who’s the expert?
With everyone calling themselves an ‘expert’ in their field, how do you truly know who the experts are? At McQueenie Mulholland we start with the facts and work together with our clients to develop a successful communications strategy. Find out more and contact us today.
Blogger….or blagger?
Thinking about using influencers in your marketing strategy? Read our top tips on how to make sure you get the most out of this type of marketing and reach the right people.
Customer focus is the key to breaking into a new market
Want to break into new markets? Focusing on the customer, and not your business is a grest place to start. Read more to find out why.
Top 5 reasons to use print marketing as a small, local business
Print marketing can sometimes be overlooked. Here are 5 reasons why it shouldn’t be, and why you should start using print marketing today.
The power of clear communication in business
Clear communication can be the difference between success and failure in business. The ability to deliver the right message, to the right people, at the right time, is what sells products and changes behaviour