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Why should I target my PR?

At McQueenie Mulholland we work with a variety of clients, large and small, from many different industries and sectors. Some clients need to target an audience on their doorstep and others need to reach further afield. How do we use PR to find those potential...

Blogger….or blagger?

Blogger….or blagger? by Sue McQueenie We recently had a really interesting meeting with a client. We’d arranged for some bloggers, both local to Exeter and from out of the area, to visit their new glamping site as part of the launch publicity. When we said we’d like...

PR that’s not just PR but Content

PR that’s not just PR but Content by Sue McQueenie TALK to any marketer who knows their stuff and you’ll be sure to hear the words digital, channels, analytics and content as they discuss strategies for your business or charity.  And it got me to thinking, in...