by Sue McQueenie | Marketing
Why should I target my PR? by Sue McQueenie At McQueenie Mulholland we work with a variety of clients, large and small, from many different industries and sectors. Some clients need to target an audience on their doorstep and others need to reach further afield. How...
by Sue McQueenie | Communications
Blogger….or blagger? by Sue McQueenie We recently had a really interesting meeting with a client. We’d arranged for some bloggers, both local to Exeter and from out of the area, to visit their new glamping site as part of the launch publicity. When we said we’d like...
by Sue McQueenie | Communications
Don’t fall at the first hurdle, keep PR newsworthy by Sue McQueenie When I worked in regional newspapers there were some pretty tough characters running the newsdesks. They would get calls from PR companies about a whole variety of subjects. The conversations would...
by Sue McQueenie | Communications
PR that’s not just PR but Content by Sue McQueenie TALK to any marketer who knows their stuff and you’ll be sure to hear the words digital, channels, analytics and content as they discuss strategies for your business or charity. And it got me to thinking, in...
by Sue McQueenie | Communications
8 tips to consider when carrying out a rebrand by Sue McQueenie We’re currently working with one of our charity clients on a rebrand. In this blog we explore some of the challenges organisations can face when rebranding and have come up with eight top tips to help...
