by Rob Mulholland | Marketing
Who do you know? Starting a marketing or PR campaign by Rob Mulholland There are many questions to consider when starting marketing or PR campaigns – what’s our objective, what’s our budget, do we have the time or the right skills to pull off the work? These are all... by Rob Mulholland | Marketing
Costs effective marketing isn’t just about acquisition by Rob Mulholland We talk to a lot of businesses about their marketing and I would say easily more than 95% of them are purely focused on acquisition (finding brand new customers) when it comes to their marketing.... by Rob Mulholland | Fundraising
Pitching the value of your local authority grant application by Rob Mulholland McQueenie Mulholland helps charities raise funds to continue the great work they do in communities around the UK. A significant part of this income comes from grants; often from local... by Rob Mulholland | Marketing, Uncategorized
The Digital Marketing Arms Race: How To Get Started by Rob Mulholland Years ago, when I started my career in marketing, digital was only just emerging as a promotional channel. That’s quite a generalist statement, but that’s because digital was kind of seen as one...